media industry

PR Mailer Boxes: Editors Spill On Which Ones They Love, What They Can’t Stand, and Much More
Freelancing

PR Mailer Boxes: Editors Spill On Which Ones They Love, What They Can’t Stand, and Much More

Most editors or social media influencers would agree that one of the best parts of our jobs is receiving the fun, creative PR mailer boxes at our door (or in pre-COVID times, at our office’s mailroom). I’ve received some incredibly thoughtful mailers while working in this industry. But I’ve also opened some PR boxes that…

The Future of Post-Pandemic Beauty Events, According to Editors
Freelancing

The Future of Post-Pandemic Beauty Events, According to Editors

If you read last week’s blog post titled, “The Future of Post-Pandemic Beauty Events, According to Publicists,” you probably already know how excited many publicists and beauty brands are to get back to post-COVID events. While I’m over here having major post-pandemic anxiety about it all. I’ve started to receive a couple of in-person press…

31 Things Publicists Wish Editors & Writers Knew
Freelancing

31 Things Publicists Wish Editors & Writers Knew

Whether you’re a new writer trying to build stronger relationships with PR, or a seasoned editor looking for more fun packages and swag in the mail (because don’t we all want those?), here are 31 things publicists wish editors and writers knew about event invites, honest feedback, the importance of social media, and so much…

21 Things Editors & Writers Wish Publicists Knew
Freelancing

21 Things Editors & Writers Wish Publicists Knew

Being a publicist is fucking hard. Dealing with demanding and unreasonable clients sucks. Trying to build relationships with editors and writers is difficult. And I can imagine that some stuck-up, entitled editors and writers are a pain to work with, too. PR requires a hard shell and really good relationship-building skills. And I don’t think…