Most editors or social media influencers would agree that one of the best parts of our jobs is receiving the fun, creative PR mailer boxes at our door (or in pre-COVID times, at our office’s mailroom). I’ve received some incredibly thoughtful mailers while working in this industry. But I’ve also opened some PR boxes that […]

If you read last week’s blog post titled, “The Future of Post-Pandemic Beauty Events, According to Publicists,” you probably already know how excited many publicists and beauty brands are to get back to post-COVID events. While I’m over here having major post-pandemic anxiety about it all. I’ve started to receive a couple of in-person press […]

I’m not going to lie, I was really hesitant to move back to New York City after being in Boston for two years. Believe it or not, my apprehension had nothing to do with the sheer amount of trash in this city, nor was it about the blaring ambulances, fire trucks, or asshole cab drivers […]