Let’s just get right to it: I don’t think the Jane Iredale BB Cream is what would typically be considered a BB cream. Unlike foundations, which are a bit heavier and provide more coverage, BB creams (also known as “beauty balms” or “blemish balms”) are lighter creams that offer light coverage, skincare benefits, and sometimes […]
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Most editors or social media influencers would agree that one of the best parts of our jobs is receiving the fun, creative PR mailer boxes at our door (or in pre-COVID times, at our office’s mailroom). I’ve received some incredibly thoughtful mailers while working in this industry. But I’ve also opened some PR boxes that […]
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Whether you’re a new writer trying to build stronger relationships with PR, or a seasoned editor looking for more fun packages and swag in the mail (because don’t we all want those?), here are 31 things publicists wish editors and writers knew about event invites, honest feedback, the importance of social media, and so much […]
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Being a publicist is fucking hard. Dealing with demanding and unreasonable clients sucks. Trying to build relationships with editors and writers is difficult. And I can imagine that some stuck-up, entitled editors and writers are a pain to work with, too. PR requires a hard shell and really good relationship-building skills. And I don’t think […]
